iREV

EvolveBPM

Demand Generation Solutions

Demand Generation is all about trying to engage and excite your prospects / customers about you, your products and services.

EvolveBPM's iRev Engine ensures a customised and comprehensive framework that has the ability to drive outcome based conversations.

It all starts here:

PROSPECTS
(CALs)

LEAD DEV REPS
(SALs)

SALES TEAM
(CRLs - BANT)

CLOSED
WON/LOST

GLOBAL REACH

  • North America 

  • Latin America

  • EMEA

  • Asia-Pacific

DATA

  • Addressable market assessment

  • Decision makers and influencers

  • Content consumption / Interest area segmentation

  • Account match / exclusion lists

VOLUME DELIVERY

  • Cost-per-lead

  • Pacing across quarter / month

  • Region & country splits

  • Quality guarantee – 100% lead replacement if criteria not meet

INSIGHT & INTELLIGENCE

  • Detailed demographic analysis

  • Vendor/competitor market share

  • Refine content & approach for next program

250% reduction in inside sales costs.

Intent Driven Demand

Identifying buyer signals 

through tracking content engagement

Leveraging intent from

company level to contact level

Volume Delivery

auto prospect  scoring when

Account Based Marketing

Account Matching

and identification of high value potential  prospect contacts 

Creating Awareness

driving engagement and  converting awareness to interest

Target Prioritization

by augmenting with intent data layers

Generate Leads

by capturing the "buyer intent signals"

Types of Leads

TOFU

Content Accepted Leads

  • 1 Touch lead using content syndication

  • Intent & ABM Supported

  • Tech Install Base

  • Cost-Per-Lead Model

  • Email & TM

MOFU

SALES Accepted Leads

  • Multi-Touch lead

  • Intent & ABM Supported

  • Tech Install Base

  • 1 to 2 Custom Qs

  • Cost-Per- Lead

  • Email & TM

BOFU

SALES close Leads

  • BANT Qualified

  • Multiple touch points

  • User engagement analysis

  • Email / TM & Social Media

It's time to expand the horizons!

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Drop us an email at info@evolvebpm.com

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